The Infinitum Communications Suite Telco Postpaid App
Project Overview: Part of PCCW's transformation, the ICS Telco Project, was one of the initiatives pitched to a telecom client.
​
The Challenge:
Building on top of our existing e-commerce platform, we need to redesign and reconfigure the existing platform for telco in order to provide seamless customer experience for users of postpaid services.
The Goals:
To help with research, create a unifying visual design language system, create all the needed screens, optimize the experience, and to ensure proper implementation in the released product by doing testing.
Role:
Senior Designer
(collaborating with 3 other Designers, POs, Devs and QAs)
Setup:
Agile
Identifying Key Screens Using StoriesOnBoard
Our Ideal Approach
Deliverables
Design Language System
To serve as our source of truth andpower designers to craft consistent and cohesive designs, effectively support project needs, and foster smooth collaboration with developers.
Mobile app & web platform UI/UX
The Design team compromised of 4 designers came up with over 100+ Responsive Web and Mobile Application screens.
Scope Estimation
To provide estimation by collaboratively discussing user stories to gauge the effort needed for design and providing estimation. Following this, tasks are segmented into specific sprints. This phase was crucial for initial alignment, fostering productive brainstorming sessions, and laying the groundwork before diving into mockups and wireframes.
Learnings
User Feedback
Given the tight timeline of this project, we weren't able to gather extensive user feedback. With more time, we would have actively sought user insights to enhance our app and drive its further growth.
Atomic Design Approach (Design System)
Given more time, we would have further enhanced its scalability by initially adopting the atomic design methodology.